How to Create the Ultimate Call to Action (CTA)
Make no mistake about it. Nobody buys unless you ask for the sale. As you'll learn today, the ultimate call to action (CTA) is one that seamlessly moves your readers…
0 Comments
March 28, 2023
Unlock the Secret to High-Converting Copy:
How to Reverse Engineer Winning Emails, Landing Pages, and Video Sales Letters If you want a simple way to ramp up the persuasiveness of your promotions, here's what you need to…
February 27, 2023
How to Earn Your Black Belt In Copywriting
As a black belt in Judo and Jiu-Jitsu and a 30+ year master copywriter with experience generating over $100 million in sales, I've learned that the discipline and focus required…
January 28, 2023
Archive / Coaching / Content Marketing / Copywriting / Copywriting Tips / Swipe File / Uncategorized
The Secret to Inevitable Success Life Coaching
Welcome to “The Secret to Inevitable Success,” a life coaching program that can help individuals succeed in business and in life starting from scratch. I'm living proof that my teachings…
December 31, 2022
Selling the Golden Dream: Part IV
Selling the golden dream is like walking your reader down the Yellow Brick Road to meet the Wizard...who is going to make them rich!
February 8, 2022
Selling the Golden Dream: Part II
In today’s message, I would like to show you how to take your reader down the Yellow Brick Road. I will give you an example from one of my most successful email promotions. That way you’ll see the effectiveness of my Million-Dollar Copywriting Formula at work.
February 6, 2022
The New Rules of Copywriting
"A lot of writers know the rules about writing......but they don't know how to write."--Sean Connery as William Forrester in Finding Forester
January 31, 2021
Would you wash and iron a shirt for a nickel?
You can get tons of great ideas out of cold copywriting books. Here is one concept that you could borrow with amazing results....
January 31, 2021
Are you an innovator or an imitator?
In order to get to the next level, my friend, you need to understand the difference between the concepts of modeling and imitating.
January 31, 2021
“If Money Were on the Other Line, Would You Pick Up the Phone?”
You’d have to be an idiot NOT to say “yes.” Yet, that’s what millions of millennials do every day They fail to make or answer the money call.
January 5, 2021
